BRIDGE School of Management - Manager - Marketing & Products

Position Summary: Develop marketing communication for BRIDGE School for external and internal requirements and work on Product management

Knowledge Skills & Abilities:

- A bright Post- graduate with 1-3 years of experience from one of the top B-schools. Articulate with excellent content writing skills.

- A quick learner with a good understanding of the basics of marketing. Should be a team player.

Primary Accountabilities:

Note: The primary accountabilities below are intended to describe the general content and requirements of this position and are not intended to be an exhaustive statement of duties.

- Incumbents may perform all or most of the primary accountabilities listed below. Specific goals or responsibilities will be documented in the incumbents’ performance objectives as outlined by the incumbents’ immediate supervisor or manager.

- Conceptualizing & creating all corporate communication comprising B2C and B2B Communication, website, PR and In-house requirements

- Website Management (Content)

- Supporting in conceptualization and execution of BRIDGE School events

- Supporting brand collateral developments

- PR coordination and execution

- Analyze product opportunities to remain competitive.

- Collects high level requirements from the business and incorporates through extensive research in coordination with executives with Product Head

- Direct and manage communication with cross-functional teams to efficiently manage the life of the product.

- Perform post-launch product life cycle management techniques - using information from various sources to guide existing products, including adjustments to the marketing mix of product, pricing, promotion, and place/distribution channels.

- Consistently conduct market assessments to track trends and innovations of comparable products to enable product lines to be premier.

Supervisory Responsibilities: Individual Contributor. Normally receives instructions on day-to-day work from the Marketing Head & Product Head.

Travel: Travel may be required.