BrandAppZ - Head - Marketing & Alliances

We are looking for a digital marketing professional who can head the marketing and alliance for our client, Gemstone Universe, a rapidly growing niche e-commerce business.

About GemstoneUniverse.com :

- GemstoneUniverse.com (http://www.GemstoneUniverse.com) is a leading worldwide retailer of precious gemstones. From lucky birthstones to investment quality gems, GemstoneUniverse.com offers the widest collection of all natural, untreated and unheated planetary gemstones.

- GemstoneUniverse.com has been honored with the Export Excellence Award for two consecutive years by the Jewellers Association. The retailer was specifically chosen from among thousands of exports firms for its commitment to Planetary Gem Therapy, high ethical standards as well as its offering of superior quality gemstones.

Job responsibility -

- Managing the end to end digital marketing for the GSU including - SEO, SEM, SMM

- Coordinating with and managing the different partners including the digital agency and PR agency that are working with GSU

- Running and optimizing the google ppc campaign

- Blog writing, website content creation and other website related activities

- Forging alliances and partnering with suitable businesses for mutually beneficial results

- Connecting and building relation with leading media firms (newspapers to leading news websites) for coverage of GSU

- Execution of email marketing campaigns

Required Skills :

- MBA with 1-5 years of digital marketing experience

- Expertise in SEO and SEM is highly desirable

- Email marketing experience

- Basic knowledge of social media marketing

- Experience in managing agencies, affiliates, and partners in past roles would be an advantage