Antal International is currently working with a well known company in Consumer Healthcare space  Designation : Brand/Sr. Brand Manager  - Experience: 3-5 years (Min 3 years must in Brand management)  - Can be from FMCG or other industry like – Pharmaceuticals (OTC + CHC)  Reports To : Category Manager  Describe the key responsibilities of this position; be sure to describe them for this particular position, not that of its immediate superior or subordinate  Responsibilities are:   - To develop current & long term brand strategy & brand plans in order to achieve combined sales targets   - To analyse & draw action points for brand on the basis of primary/secondary sales data & retail sales data of the brand & the competition.  - To carve out brand strategy basis regular brand health tracks in order to retain existing consumers & add new users on the brand.  - To design long term brand portfolio basis past& current brand identity & forecasted category movement.   To plan & achieve yearly brand Health targets:  - To develop & execute media plan in order to achieve awareness targets basis the results of brand track study& competitive media analysis.  - To develop communication which appeals to the TG-target audience & results in achieving desired trials   - To plan & execute trial building measures.  To devise optimised marketing mix&execute brand plans within the marketing budget:  - To decide the current year’s marketing mix of the brand including pricing, product, distribution & Communication strategy for each of the existing gel SKUs.  - To plan &allocate budget to each marketing activity in order to optimise spends.  - To optimise media spends by negotiating with media buying agencies & direct vendors/media houses.  - Monitor& enhance the cost effectiveness of each marketing input to drive optimisation.  - Develop brand communication at national/ regional level that is based on consumer insights & translates into an effective advertising.   - Ensure the timely execution of marketing plans.  Qualification : MBA

Delhi NCR

Brand/Sr Brand Manager - FMCG/Healthcare/Pharma 

Brand/Sr Brand Manager - FMCG/Healthcare/Pharma  ,Job Description for Brand/Sr Brand Manager - FMCG/Healthcare/Pharma  in Antal International in  Delhi NCR for (3-6) years of experience. Apply Now!

Job Description for Brand/Sr Brand Manager - FMCG/Healthcare/Pharma  in Antal International in  Delhi NCR for (3-6) years of experience. Apply Now!