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Sheeba

Principal Consultant at ETA

Last Login: 15 October 2019

19457

JOB VIEWS

376

APPLICATIONS

239

RECRUITER ACTIONS

Job Code

440201

Brand Manager - FMCG

2 - 5 Years.Chennai
Icon Alt TagWomen candidates preferred
Posted 7 years ago
Posted 7 years ago

Planning & Execution of ATL & BTL activities

Coordinate with Advertising Agencies, PR agencies, Event Managers and Vendors

Support Product Managers to design and communicate New product launches, Price schemes, Customer loyalty programs, Visual merchandise

Responsible for advertising budget management

Support Regional Promotional initiatives

Drive Database Market research & Market Intelligence

Constant tracking of competitor activities through market visits & market intelligence.

Desired Profile:

Demonstrates strong knowledge of FMCG products and FMCG markets.

Should have handled Creative agencies, Media agencies and digital agencies.

Well-versed in planning and organising marketing activities.

Adept at tracking competitor activities and identifying suitable strategies to protect and grow market share.

Good at creativity / resourcefulness.

Looking for Female Candidates only.

Didn’t find the job appropriate? Report this Job

Posted By

user_img

Sheeba

Principal Consultant at ETA

Last Login: 15 October 2019

19457

JOB VIEWS

376

APPLICATIONS

239

RECRUITER ACTIONS

Job Code

440201

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