Brand Manager - FMCD

Urgently looking out for Brand Manager with a reputed FMCD Company.

Job Title : Brand Manager

Working Place : Mumbai

Qualification : Minimum Graduation required - MBA preferred .

Experience : 5 - 8 years

Key job - responsibilities :

- Develop and executes the marketing & branding strategy to improve market share and reach.

- Understands & defines the brand identity & align all the brands plans accordingly.

- Defines the brand & its proposition & activation, its advertising concept, pricing, packaging, and promotion.

- Developing and maintaining brand identity and applying it across the communication spectrum .

- Development of Product portfolio, working along with design & sourcing team

- Organizing support tools for trade fairs and exhibitions

- Developing retail identity and support in execution to international team

- Leading activities with external agencies ( advertising agency etc) to implement communication strategies & tools

- S/he will work closely with sales to understand and counter competition with unique value propositions.

- Launch market leading products and support sales across the country and in other parts of the world.

Minoli Shah
ACH Management Consultant Pvt. Ltd.