Founder & CEO at Impetus Consulting Solutions
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Brand Manager - Digital - Media (2-5 yrs)
Require: Brand Manager - Digital for one of the leading Media Organization based in Delhi/NCR.
- Strategize and Execute Online/Mobile Display, Affiliate, and Social Media Campaigns to drive Traffic, New User Acquisition, and Brand
- Online/Mobile Media Planning
- Manage Brand Communication and Creative Ideation and Development
- Strengthen the Brand to increase Brand Searches and Direct Traffic
- Activation & Engagement of Existing Users - Effectively use the own and earned media to drive unpaid traffic, acquisitions, and activations.
- Forge Strategic Alliances to get more referral traffic and acquisitions
- Campaign/Consumer Analytics, Insights, and Optimizations
- Manage Digital, Social, and Creative Agencies to deliver Business Results
- Plan and execute Market/Consumer Research and develop actionable Insights
Competencies required:
- Online Display Media, Affiliate Networks Management, Social Media Management, Market Research, Analytics, Brand Management, Email Marketing, Viral Marketing, Media Planning, Creative Ideation and Development
- People from Companies s.a Online Product/Marketing Companies - Make My Trip, Clear Trip, Yatra, eCommerce sites, Start ups in internet domain etc.
Industry/functional experience/exposure needed:
- At least 3 years of experience required in B2C marketing in Consumer Internet Business
Educational qualification: MBA from Tier I/II Institute
Budget TTR: INR 12 lacs – 15 lacs
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