1. Creating a marketing plan: A robust and imaginative plan for your brand is an essential. This plan should be flexible enough to be looked at from a city, channel or an activity point of view. Each plan should also be broken into quarters for easy identification and execution. The plan must be bold, in-sync with the business rhythm and absolutely quantifiable. The plan should span across:  - Media Planning and Buying  - Digital Marketing  - PR  - Event and Activations  - CRM   - Building a comprehensive view of the business : Aligning your goals to those of the business is pivotal to the success of the brand. Understanding the needs and demands of your business is thus a critical enabler in a marketeer.   - A keen understanding of competitive pricing policy, price uplift policy and discounting policy is necessary.   - Tracking and analyzing competitor events and activities enables this sub category to be a potent tool and an essential part of the job for a marketer.   Building a partnership network : An affiliate network is important for a myriad of activities that your brand will undertake. Creating a set of the right partnerships and adding value to them as partners of your brand is one of the key functions.   Budgeting and Time Management : We believe the key to a healthy brand is a well-managed budget and well managed time. Activities that sap a marketer of their time should be evaluated to maximize potential with minimum loss of time. A good grasp of the budget sheet is also essential.  Negotiation : Negotiating on behalf of the brand and the company is a key part of every marketeers job at Reliance Brands. This sense of negotiation is developed from understanding the cost sheets of both your brand and that of your partner / competition.

Mumbai

Brand Communication Professional - Retail 

Brand Communication Professional - Retail  ,Job Description for Brand Communication Professional - Retail  in Ushta Te HR Consultancy Services LLP in  Mumbai for (5-10) years of experience. Apply Now!

Job Description for Brand Communication Professional - Retail  in Ushta Te HR Consultancy Services LLP in  Mumbai for (5-10) years of experience. Apply Now!