Job Title - Branch Sales Manager
Department - Sales
Location - Delhi
1. Scope of the job
Job purpose - To ensure achievement of sales volumes, market share and profitability targets as budgeted.
Key responsibilities - SALES
- To monitor the sales on day to day basis
- Ensuing Product Mix in the sales
- Ensuring cheque along with Permits
- Monitoring Competitors activity in Market
- Monitoring effective use of POP materials along with Co’s products prominently displayed at all RETAIL SHOPS
- Working with Field Force in Market
- Provide effective customer service
OUTSTANDINGS
- Control on outstandings
- Ensuring timely payment from Distributors/Govt Agencies, as per the stipulated time given to them.
- Control of Branch Imprest
- Control on journey plan for the Field Force in order to reduce expenditure while covering the maximum territory.
PROMOTIONAL ACTIVITIES
- Monitoring Schemes in RETAIL TRADE and DISTRIBUTORS.
- Monitoring and implementing successfully promotional activities from time to time
- Monitor and report competitor activity
CO-ORDINATION WITH BREWERIES / EXCISE
- To co-ordinate on day to day basis in terms of getting the right Product Mix, Despatch of goods to respective towns/distributors
- Monitoring of EVC’s / ‘C’Forms
- Collecting data from Excise pertaining to competition
- Collecting information regarding Excise Rules and passing the same to Distributors/H.O.
SUBORDINATE DEVELOPMENT
- To give on-the - job training to subordinates
- To identify training programs for self
Budget responsibilities:
As per Budget
Number of direct reports - Based on terrirory
2. Business context
Reports to - General sales Manager
Structure or context:
Key contacts
Internal -
- Regional Sales Manager
- Head Sales
- Marketing Team
- Unit Team
External -
- Customers
- Distributors
- Excise Dept
- Agencies
Institutions
3. Measures to success
- To achieve the sales target on day to day basis
- Ensuring Product Mix in the sales and cheque along with Permits
- Report Competitors activity in Market and use of POP materials along with Co’s products prominently displayed at all RETAIL SHOPS
- Provide effective customer service
- Ensuring timely payment from Distributors/Govt Agencies, as per the stipulated time given to them.
- Implementation of Schemes in retail trade and distributors and successfully promotional activities from time to time
- Co-ordination with the State Head on day to day basis in terms of getting the right Product Mix, Despatch of goods to respective towns/distributors
- Collecting data from Excise pertaining to competition, Excise Rules and passing the same to Distributors/H.O.
4. Job holder profile
Qualifications: MBA in Marketing preferably from premier institute.
Experience required - At least 4+Experience in all the areas mentioned above.
Job essentials: Having the ability to build a rapport with all the distributors, consumers and staff
Language(s) required:
English: fluent, fluency in the local language.
Please send your resume to kavita@leo9consultants.com
Kavita A Jain
LEONINE CONSULTANTS
9560655959
