Product Manager for Lighting Products (Junior to Mid-level Management)  Planning for New Product launch :  - Developing marketing plans & designs to launch new products and market existing products in new territory & to assure achievement of agreed volume, market share and profit objectives.  - Managing sales & marketing operations, implementing sales promotional activities as a part of brand building and market development effort.  - Tapping of potential accounts, analyzing their requirements and execute the marketing plan.  - Monitoring channel sales and marketing activities; implementing effective strategies to maximize sales and accomplishment of target.  Business Development :  - Exploring potential business avenues and achieving increased business growth and initiating market development efforts.  - Maintain & achieve targeted bottom line for BU & increase profitability.  Vendor Management :  - Identify & Appoint new vendors and develop more business from the existing ones.  Product Pricing :   - Costing of products keeping in mind the profitability of the company.  - Finalize the price of new products and review that of the existing ones as per the budget periodically.  - Price lists /POP development.  Branding & Promotion :  - Brand Building by using innovative ideas to create product pull (Schemes, incentives etc.)  - Responsible for the marketing of company products and services to the right market whether B2B or B2C.  - Inventory management.  - Research & innovate new product range/ packaging for different applications.  - Tools to generate sales & related activities.  - Effective participation in exhibition as a part of marketing activity.  Market Mapping / Competitor Analysis :   - Monitor, analyze, and evaluate market trends, consumer behavior and competitor activity to identify market opportunities; adjust marketing strategy and plan to meet changing markets and competitive conditions.   - Liaise with other functional and operational area managers (particularly in sales, customer service, branch support, etc) to ensure that marketing strategies and activities are integrated with other parts of the business and align with the overall corporate objectives.  - Identify potential market for product penetration & introducing new models, overseeing product development and design, setting prices, launching new products and monitoring sales performance.  Marketing Administration :  - To manage the entire product line life cycle from strategic planning to tactical activities.  - Budget management. To deliver all marketing activity within the agreed budget.  - To manage all aspects of print production, receipt and distribution.  - To achieve frequent, timely and positive media coverage across all available media.  - Demonstrate technical marketing skills and company product knowledge.

Mumbai

Bajaj Electricals - Product Manager - Lighting Products 

Bajaj Electricals - Product Manager - Lighting Products  ,Job Description for Bajaj Electricals - Product Manager - Lighting Products  in Bajaj Electricals Ltd in  Mumbai for (4-10) years of experience. Apply Now!

Job Description for Bajaj Electricals - Product Manager - Lighting Products  in Bajaj Electricals Ltd in  Mumbai for (4-10) years of experience. Apply Now!