Company Profile: a professionally managed NBFC organisation. The organisation is a non-deposit taking and non-systemically important NBFC registered with RBI. They have identified a niche in the lending business targeting small and medium sized retailers who find it difficult to get financed by traditional financial institutions. The loan offering is quite unique in terms of its parameters such as monetisation of future cash flows from payment cards swiped on Point-of-Sale terminal, flexibility in repayment, and partnership spirit.

It is a one-of-the-kind offering and will create a separate industry in the country. They have developed a specialised technology platform to cater to our special product. They also have CIBIL membership and access to consumer as well as commercial credit data. The company is driven by innovation, technology and entrepreneurial spirit in each sphere. The company has launched its business operations in Mumbai with plans to establish presence all across India over the next three years.

By then, they plan to have an asset base of Rs 1,000 Cr and 500 employees.

The company intends to develop a business framework which would not only encompass traditional lending segment but also have a strong customer relationship program. The development of this framework will lead to engagement programs which would be customised for merchants and hence have a relation which would be independent of the loan. This is expected to be a unique feature in the product bouquet and lead to opportunities in having a very strong fee based presence in the financials.

The company operates out of its head office in Mumbai. The company has been set up by two entrepreneurs who had earlier set up a leading transaction processing Infrastructure Company for card-based payments that grew into the market leader. They sold it to one of the biggest IT companies in the world in 2010.

Job Profile: The position offers excellent exposure and growth potential to a professional who would like to join the core team engaged in setting up a framework which would involve design of the product framework for different loan products as well as establish ongoing loyalty & customer relationship programs.

Candidate Profile: Ideal candidate will be MBA aged 30-35 with 8-15 years in CRM in a banking / service industry with good knowledge of customer life cycle and rewards management. Our product is targeted at Merchant & retail establishments. Responsibilities from the role will also include development of the product program which will allow direct linkages between the product portfolio and the engagement programs. Key job responsibilities include -

To design loan products which will help the retail loan business meet its growth opportunities.

Engage with partners for better development of syndicated products in the loan portfolio.

To optimize the cost of merchant acquisition per disbursal.

To increase the income from each merchant acquisition.

Develop a very well defined customer life cycle program which will allow engagement programs to be defined

Identify opportunities to keep the customer engaged and look at ways to monetising the same

Fee income should be around 35% of the total income. This has to be derived from the customer segmentation opportunities discussed above.

Interested professionals may mail their latest CV in Word.doc immediately

Prakash Kewalramani
B.Tech (IIT-Delhi); MBA (IIM-Ahmedabad)
Impact HR Services Pvt.Ltd.
Mumbai

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