Assistant Manager - Sales & Marketing - Hypermarket Chain

Position: Asst Manager - Sales & Marketing (Hypermarket Chain-UAE)

Role:

- Assit the Head-Marketing/ Marketing manager in Marketing/ Sales and Promotion of the Hypermarket/ Supermarket Store chain in the UAE

- Help in Preparing and executing annual marketing and promotion calendar

- Assit in cost-benefit and Viability analysis for potential shopper segments

- Prepare a Sales Plan and work towards achievement of sales targets

- Promotion campaigns for existing and potential shopper segments

- Sales Planning and evaluation using Retail Intelligence

- Achieve sales targets by driving footfall and consumer spend

- Help develop marketing strategies to build consumer preferences & drive volumes

- Conduct joint marketing activities across categories with various brands

- Drive consumer engagement through brand activations, VM and in-store branding

- Ambience improvement through evaluation of design parameters (layout, focal points, fixtures, signages, flooring, store elevation, etc)

- Ensure effective market presence, in-store visibility & retail productivity

- Help in product Mix planning with the help of Customer Research and Analytics tools

- Provide inputs on new store launches, etc.

- Work on strategy for Private Labels

- Strategize ATL & BTL activities

- Develop, upgrade and redesign websites and other marketing communication material

- Adapt Industry best practices and constantly improve processes

Requirements:

- MBA (Marketing) with 5-10 yrs of experience

- Should have experience in handling marketing & sales in the Retail Industry

- Knowledge and experience in Marketing and Promotion, shopper promotion campaigns, merchandising, loyalty programs, customer research and analytics, etc.

- Should be comfortable in working in an unstructured set up

Location: Abu Dhabi, UAE

This position is for a client of Vertex Corporate Services which is a Leading Supermarket and Hypermarket chain in the UAE