Asian Paints - Head - Marketing (3-6 yrs)
Job Description :
- Formulation of marketing plans and calendar to achieve desired goals
- Development and implementation of Brand/ Product initiatives for the network and end consumers
- Planning, Monitoring and supervising New Product Launches
- Development and implementation of plans for entry into new categories (e.g. Wood, Waterproofing, Sealants etc )
- Development of Retailing initiatives for the unit
- Improve and enhance the range of Retailing Services offered by the unit
- Lead the digital marketing initiatives for the unit (Website, social media, consumer/ dealer apps)
- Improvement of Consumer understanding to improve marketing programs
- Development and Implementation of A/ID/Contractor and Dealer loyalty programs
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.