Area Sales Manager - General Trade - FMCG

The Job profile :

- Devising sales strategies and contributing towards enhancing business volumes and growth in the assigned territory and achieving revenue and profitability norms.

- Managing a network of Distributors, Super Distributors in the assigned territory.

- Leading a Sales Team of Sales Officers, off roll employees & Market Development In-Charge to handle the sales & marketing operations across cluster.

- Execution of Identified Major & Key Initiatives in the areas of Distribution Expansion, Distributor Management and Sales Operation.

- Appointing channel partners to plug market gaps and to streamline the retail sales.

- Implementation of trade and consumer schemes across the channel and settlement of channel members claims on time.

- Running task force for new product launch & successive marketing activities.

- Planning and implementing multi-layered marketing events, from concept through execution, for brand visibility and market returns.

- Handling a wide spectrum of sales and marketing activities from developing business plans/ marketing strategies to implementing and executing them in real time sales environment.