Area Sales Manager - FMCG

We have an urgent opportunity with a leading FMCG company

Purpose :

This position is responsible for achievement of Distribution, displays & Sales objectives (Primary & Re-distribution) through effective management of sales officers /other selling & distribution resources within the values & parameters set by the company

Position Reports To : Branch Manager / Regional Sales Manager

Technical Knowledge/ Qualifications Required :

- Business English

- Degree level education

- Business Management degree (preferred)

- Conversant with local language / trade practices

Experience/ Background :

- Minimum 4-5 years of front line work experience in retail sales with a record of over delivering on targets consistently.

Key Performance Areas :

- Primary Sales & redistribution

- Strengthening the distribution network & infrastructure of stockists, C&FA's to increase the width and depth of availability of all products including new sales channels.

- Execution & monitoring market inputs

- Display & merchandising

- Effective management of Sales Officers for motivation, training & development & productivity enhancement

- Demonstrate company values, ethics & pride through exemplary behavior.

- Ensure availability of stocks at optimum level with stockiest / C&F warehouse in his territory.

Key Competencies Needed :

General :

- Communication

- Analysis/ Problem Assessment

- Judgement/ Problem solving

- Initiative/ Drive

- Individual Leadership

- Coaching

Job Specific :

- Negotiation

- Follow -up

- Meeting facilitation / Meeting Leadership

- Persuasiveness/ Sales ability

- People Oriented

- Commercial skills

Motivational Fits Needed :

- Interaction

- Achievement Orientation

- Leading others

- High Involvement

- Independence

- Coaching Others

Common Account Abilities :

- In addition to the above, the following are common account abilities expected in Management Positions.

- Management : Assure management of the organisation in such a way as to produce expected results and fulfill all other account abilities.

- Compliance : Assure compliance with laws, regulations and policies.

- External Relations : Assure protection of company interests by maintaining close and effective contact with customers, regulatory agencies & vendors.

- Safety & Security : Assure safety and security of employees, property and corporate information.

- Personal development : Initiate, plan and implement development for self and for his/ her direct reports.

- Total quality management : Assure adherence to and pro-actively support of the Company's Quality Charter