TA Team at American Express
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American Express - Marketing Manager - Campaign Management (7-11 yrs)
"I began working at American Express in 2007 through a campus recruitment program. I now lead a team managing business intelligence tools and platforms, creating data capabilities and insights for measuring the performance of acquisition channels, marketing campaigns, cobrand products & Digital experience channels. It’s been exciting and rewarding!"
Neha Singh
Vice President, Enterprise Business Intelligence Engineering
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Job Description
This is a Band 35 role:
American Express is a global services company and the world- s largest card issuer. Our direct relationships with many millions of consumers, businesses and merchants worldwide - combined with our leading edge marketing, information management and rewards capabilities - enable us to offer an array of valuable services that enrich lives, build business success, encourage financial responsibility and create communities of people with common interests.
American Express for 9th consecutive year has been voted among India- s top 10 workplaces by the Great Place to Work institute. In recognition of our consistent performance, we were nominated to the Great Place to Work - Hall of Fame- .
At American Express, we serve customers, not transactions. We- re widely known for providing superior customer service and have been recognized for a number of achievements including being ranked highest in customer satisfaction within the credit card industry by J.D. Power for seven consecutive years.
A career at American Express is rich in experience and offers opportunities to build lasting relationships with our customers.
Come join us and realize your potential.
Job Description:
- Marketing Campaigns are critical drivers of American Express strategy to acquire, engage and retain both Merchants as well as card members.
- This exciting role is within the GBS SABE team and supports the Enterprise Marketing Platform and Solutions (EMPS) teams to deliver timely and flawless Merchant campaigns globally.
- In this role, as a Service Delivery Leader, the individual will be responsible for partnering with various teams across EMPS and GMNS Marketing teams to support campaign segmentation consultation, campaign execution and delivery processes for both B2C and B2B campaigns.
Responsibilities:
The B35 leadership position will play a key role in driving efficiency, standardization, accuracy, risk reduction through automation in the campaign execution process and will lead a team of 9-10 campaign specialists.
Operational Controls: Improve the control environment by ensuring adherence to the self-audit requirements, coordinating the assessment activities and creating the awareness of the risks, processes etc., within the team.
Critical Factors to Success:
Past Experience:
- 7 - 11 years of experience in in Marketing Campaign Management, Analytics & Execution
Behavioral Skills/Capabilities:
Enterprise Leadership Behaviors
Job type - Permanent
Industry Type - Technology
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