Web Marketing Academy - Modern Digital Marketing Certificate Course (0-30 yrs)

Classroom based Practical Learning & Mentorship

Course Snapshot
  • FeeINR 49,000 + GST
  • Work Experience0 - 30 Years
  • Duration3 Months
  • Delivery MethodClassroom
Course Detail

About Web Marketing Academy
The passion for web marketing and the need for internet marketing education helped us start Web Marketing Academy. WMA India provides practical hands-on training and education in SEO, PPC, Social Media, Web Analytics and Web Marketing Management Courses that makes you stand out.
In the past years, we've brought more than 1000 practical, hands-on training, conferences, panel discussion and seminars several times each month to students in IIM Bangalore, Christ University and various universities.
Since 2002, for more than 10 years, our founder & instructors have helped some of the world's leading companies like RedBus.in, Yahoo India, Invensis etc maximize profitability through digital media marketing.

About the Programme
Introduction
Digital Marketing Management Certificate Course has been designed for anyone, who are looking to get started/enhance your career in Digital Marketing. Start your own business; integrate digital marketing strategies with their traditional marketing. You will learn the what, when, who, why and how to's of a successful digital marketing plan for any type of organization.

Programme Benefits
> Individual attention: One on One Class room sessions with Maximum batch size of 10
> Industry Exposure: Get exposed to Industry leaders, events, conferences, access to strong alumni network
> International Internship: Intern with AIESEC, Placement assistance, Life time mentorship
> Practical Exposure: Develop and execute comprehensive online/digital/inbound/web marketing plans, strategies and manage the marketing budgets.

Pedagogy
Each Digital Marketing class is led by an instructor who is an expert and practitioners in their respective fields.
We do this through white board explanations, videos, interactive sessions, live project and real time Q & A during and after the course. Upon completion you get a Certificate of Completion/Excellence
You will receive:
> Real Time one-on-one guidance and mentorship
> Course material
> Live campaign management
>Test modules & examples to improve your decision making

Course Schedule

Weekdays - upto 2.5 months
Morning 10-30 AM - 1:30 PM
Afternoon 2:30 - 5:30 PM
Evening Batches 7-9 PM
Mon, Tues, Weds, Thurs & Fridays

Weekends - upto 3.5 months
Morning 10-30 AM - 1:30 PM
Afternoon 2:30 - 5:30 PM

Course Modules

Module 1. Introduction to Digital Marketing
Module 2. Website Design
Module 3. Search Engine Optimization (SEO)
Module 4. Pay per Click (PPC) Google Ad words
Module 5. Email Marketing
Module 6. Social Media Marketing
Module 7. Mobile Marketing
Module 8. Content/Inbound Marketing Video
Module 9. Affiliate Marketing
Module 10. Web Analytics
Module 11. Tools
Module 12. Latest in Digital/Social

Practicals on your/our Projects
You get to work on a real time live project during the course, two options for practicals.
Option 1. We will be building a website just for you from the scratch ( No Technical Knowledge required) and you own that website. All the digital marketing including SEO, Google Adwords, Social media, content, mobile and analytics will be implemented for your website during the course.
Option 2. We will give some of our projects for you to work on.
Option 3. You can take both of projects if you like. By the time you finish the course, you have a live case study/portfolio which you have done during the course.