Executive Professional Development in Strategic Management (0-30 yrs)

Course Snapshot
  • FeeINR 60,000 + GST
  • Work Experience0 - 30 Years
  • Duration4 Months
  • Delivery MethodClassroom
Course Detail

About IIM Rohtak
In continuance of the Government's vision of promoting excellence in managerial education, the eighth Indian Institute of Management was established in Rohtak on November 16, 2009. IIM Rohtak is the only IIM in the Delhi/NCR region. IIM Rohtak aspires to impart knowledge of business disciplines with a unique cross-functional perspective to prepare ethical and innovative leaders for the good of not just the nation, but the world. The institute seeks to build in its students advanced leadership skills, an appreciation for the impact of management systems on the working of organizations, and an understanding of the strategic, economic and operating significance of even the smallest of events in the current and foreseeable socio-economic scenario.

About the Program
This program is designed to provide a solid foundation in Strategic Management to the participating executives. After going through the program, participants should be able, first, to understand how companies formulate and implement strategies and, then, to carry out the strategic management process on their own when they are required to do so as managers or consultants.

Program Objectives
> Enable participants to understand the strategic management process and the impact of the changing business environment and globalization on it
> Provide participants an exposure to the fundamental principles and tools of Strategic Management
> Provide an opportunity to participants to analyze the experiences of companies in strategy making and implementation
> Promote strategic thinking among the participants

Program Benefits
> Integrated view of all functional areas of management:
Learn analytical and conceptual skills in formulating and implementing strategy
> Learn some of the well-known frameworks:
For analyzing industry structure and competitive choices and the logic of organizational decisions regarding New Venturing, Expansion, Internationalization, Diversification, Restructuring, Divestment, Acquisitions and Alliances.
> Certificate of completion from IIM Rohtak:
On successful completion of the program get a certificate of completion from IIM Rohtak

Course Schedule

> Course Start Date: 10th Dec 2017
> Class timings: Once a week on Sundays from 10.00 a.m. 12.45 p.m IST.
> Course Duration: 4 months
> Indian Participants: INR 60,000 + taxes
> International Participants: USD 1400

Desired Candidate Profile

Eligibility
> For Indian Participants - Graduates or Diploma Holders (10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline.
> For International Participants - Graduation or equivalent degree from any recognized University or Institution in their respective country.
> Working professional with minimum of 4 years of work experience

Who should attend
> Business Leaders: With responsibility to carve out strategic directions for their organizations.
> Senior functional managers: Seeking to transition into general management roles and assume corporate level positions.
> Working Professionals: From Finance, Marketing, HR, Manufacturing, etc. who intend to move into positions that requires addressing strategic issues.

Course Modules

MODULE 1 - CORE CONCEPTS
> Concepts and the Process of Strategic Management
> External & Internal Analysis
> Corporate Strategy
> Business Strategy and Competition
> Strategy in High Technology Industries
> Innovation
> Operational Strategy
> Global Strategy
> Strategic Choice & Implementation
> Strategy Evaluation – Balanced Scorecard
> Corporate Governance
> Strategic Change Management and Leadership
> Contemporary Concepts in Strategy : Reverse Innovation BOS/BOP/CSR

MODULE 2 - INNOVATION
> Linking Innovation and Strategy
> Innovation Process
> Design Thinking
> Product, Process and Service Innovation
> Business Model Innovation
> Innovation as a Source of Competitive Advantage

MODULE 3 - INTERNATIONAL BUSINESS
> Risks in International Business
> Economic Integration and Cooperation
> Foreign Market Evaluation & Entry
> International Business Strategy & Operations
> Organization & Control of International Operations

MODULE 4 - MODELS & FRAMEWORKS OF STRATEGIC ANALYSIS
> Models / Frameworks of Strategic Analysis
> Models / Frameworks for Strategic Choice and Strategy for the Future

MODULE 5 - COMPETITIVE INTELLIGENCE
> Why does a firm need Competitive Intelligence?
> Understanding Competitive Intelligence process

MODULE 6 - EMERGING MARKETS & KNOWLEDGE ECONOMY
> Indigenous Companies in Emerging Markets and their Strategies.
> Emerging Market Companies Going Global and their Strategies.
> Managing with New Business Models in a Knowledge Economy