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IBM - Campaign Manager (4-6 yrs)
Written by MBA Jobs   
Wednesday, 01 September 2010
Job Code: 19019
Location:

 

Campaign Manager
The role is Campaign Management of FPM & Analytic Applications across: market leadership, demand generation, and sales enablement. Specifically, this role will:
- Coordinate marketing activity in support of specific GTM Kits message and value proposition
- Market leadership:  PR, AR, Advertising activities
- Demand Generation: global programs, web and field marketing
- Sales enablement:  sales and LDR training
- Assistance with offer/content development
- Provide insight and analysis on GTM kit performance against targets, and drive necessary adjustments to resources and activities to address performance gaps
- Support cross GTM kit requirements such as coordination of major product launches and conferences.
- Support IMT Market Plan development when necessary

Key skills - Good Campaign management experience in a SW products

Please send resumes with subject line having the Job Role to roopakrn@gmail.com



 
 
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