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Digital Marketing (4-7 yrs)
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Written by MBA Jobs
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Friday, 12 March 2010 |
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Job Code: 13591
Location: Please post this job. : Position for a Digital Marketing Role
About the company:
Founded in 1984, TECNOVA is a Strategy Consulting firm based in India specializing in providing workable strategy solutions and implementation assistance to foreign companies for leveraging the “India advantage”. With over 1 million man-hours of consulting work, we work with senior management teams of MNC’s to develop modular & flexible strategies to explore the Indian market and minimize the knowledge gap for doing business in India. For new entrants to the Indian market, we provide strategic advice and implementation assistance to reduce entry risk and compress gestation time for break even and profitability. For already existing Indian operations of foreign companies, we provide advisory and transaction services to increase profitability and improve performance. In the last two decades, we have served over 400 global companies, many of them industry leaders (60% of our clients are from among the Fortune 1000) from Europe & USA.
Location: Gurgaon, NCR
Experience: 4-7 years
Qualification: Any Graduate/PG
Position Description:
* Assist with Internet and digital marketing strategy for our Company’s brands, including planning and overall execution of initiatives
* Manage website activities such as online marketing campaigns, online advertising, web promotions, email campaigns, e-newsletters, website design, graphic design, site traffic reporting and other related projects
* Coordinate initiatives between various internal groups and external agencies
* Provide direction to interactive agencies on web initiatives and ensure alignment with business objectives and brand messaging
* Explore and evaluate emerging digital marketing opportunities via online advertising, Search Engine Marketing, Social Marketing, Consumer Generated
* Marketing and other new and emerging channels
* Explore traffic generation ideas
* Provide reports for site traffic trends, online marketing and advertising campaigns
* Monitor leading edge industry and report on Internet research, analysis, and trends
* Ensure compliance with Company Internet strategy and applicable policies
* Ensure compliance of Internet standards and guidelines across all web properties.
Skill Set:
- Expertise in content writing
- Extensive knowledge of digital marketing tools.
- Should be comfortable writing press releases, story pitch notes, corporate profiles, management bio-profiles and other similar documents.
- Should have an understanding of branding practices and concept.
- Comfortable with writing for internal communication.
- Experience in strategizing digital marketing campaigns
- Experience in writing white papers, story pitches, media statements, CEO quotes, etc.
TECNOVA INDIA PVT. LTD.
335,Udyog Vihar Phase IV, Gurgaon.
Direct: +91-124-4356331
Email:Priyanka.kinger@tecnovaglobal.com
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